Say Hello Again
The Lincoln Motor Company
Originally aired during the 2014 Grammy’s, this shorter official commercial tells the 90-year history of The Lincoln Motor Company. LOGAN.tv helps Lincoln say “Hello Again” with this new historical piece through Hudson Rouge.
The film weaves the story of Lincoln Motor Cars with handcrafted typography, cell animation and historical footage from Ford’s Historical library, to memorialize the curatorial history of Lincoln.
My role: Animation
Production Company: Logan
Agency: Hudson Rouge
Client: The Lincoln Motor Company
Creative Director: Kenji Yamashita
Animation: Scott Balles, Lutz Vogel, Adam Stockett
Edit: Ron Brodie
Shortlisted: Best Design, 2014 AICP