Animation & Motion Design

FX | American Horror Story

American Horror Story - Season 6 IDs

FX had a unique challenge in promoting Season 6 of American Horror Story - the theme of the season would not be revealed until the premiere. How can you tease a season with no story, footage, or style to work from? FX’s brilliant solution was a mystery campaign where all possibilities were on the table. Unique logo designs were created for dozens of horror genres, and the corresponding teases left the fan base squirming and desperate for more. 

Block & Tackle created five original graphic IDs and a handful of endpages for FX’s live-action spots. I animated one ID called "Drain".


My role: Animation

Production Company: Block & Tackle
Client: FX
Creative Directors: Adam Gault, Ted Kotsaftis
Executive Producer: Michael Neithardt
Producer: Megan Anderson
Design: Adam Gault, Ted Kotsaftis, Gordon Waltho, Cyrus Cumming, Erin Kilkenny
Animation: Adam Gault, Ted Kotsaftis, Cyrus Cumming, Andy Mastro, Scott Balles, David Hobizal, Gung-Kai Koo, Alex Mariscal