Animation & Motion Design

EDP | Brand Re-Launch

Brand Re-Launch

As part of Stefan Sagmeister’s rebranding campaign of EDP, a Portuguese green energy company, we at BNS animated a 60-second spot telling the story of EDP’s philosophy and impact on the world. This project was great fun to animate. It’s always enjoyable to figure out how so many disparate elements can transition from one to the next.


My role: Animation, Compositing (from 00:30-00:37 and 00:41-end.)

Length: :60
Debut Date: July 1, 2011

Client: EDP
Advertising Agency: Sagmeister Inc.
Creative Director: Stefan Sagmeister
Senior Art Director: Jessica Walsh
Illustrations: Jessica Walsh, Stephane Elbaz, Xavi Garcia, Michael Freimuth

Production Company: Brand New School
Executive Creative Director: Jonathan Notaro
Art Director: Christopher Palazzo
Executive Producer: Devin Brook
Producer: Derek Macleod
Designers: Robin Greenwood, Caleb Halter, Phil Intralligi
2D Animators/Compositors: Robin Greenwood, Scott Balles, Andrew Mastrocinque, Hye Sung Park
Additional Artist: Andrew Rothschild

Music Track: The Gift